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In-house Design Team: A core creative team of 12 professional designers, all graduates from renowned domestic and international fashion institutions.
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Independent Pattern Studio: A 400 sqm professional pattern-making studio equipped with advanced drafting equipment and technology.
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Seasonal Planning System: A complete quarterly development process from "trend research → concept development → collection design."
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Owned Factory: A 3,000 sqm in-house production facility specializing in core styles and complex craftsmanship.
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Partner Factory Network: Stable partnerships with over 10 long-term, high-quality external factories, ensuring production flexibility and specialized division of labor.
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Quality Control System: A 7-step quality management process from fabric intake to finished product outbound.
- Brand D2C Website: Official brand website launched in 2015, serving over 500,000 registered users worldwide.
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Full Platform Presence: Comprehensive coverage across TikTok Shop, AliExpress, Amazon, Shopify, and other major cross-border e-commerce platforms.
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Social Media Matrix: An engaged community of over 2 million followers across Instagram, Pinterest, TikTok, and other platforms.